To kick-start a debate on the future direction of transport in the north of England, Transdev has produced a 28-page prospectus, ‘Build Buses Back Better’ which sets out a blueprint to create innovative, integrated bus networks at the heart of a post-pandemic economic and social revival in the North’s urban and rural communities.
The brochure is being mailed to more than 200 decision makers and business leaders across the region served by Transdev, from central Lancashire to the Yorkshire coast.
Transdev CEO Alex Hornby says: “2020 has of course been the year of COVID-19, which has produced unprecedented challenges for us as a leading bus operator – which I’m proud to say we continue to battle through, thanks to our amazing customers and colleagues. But as we approach 2021 with a real prospect of an end to the current restrictions, it’s time to turn our eyes to the future and the opportunities ahead.
“The prime minister’s New Deal sets out to tackle unresolved challenges, and in his own words, to ‘Build Back Better’. We want to build buses back better too, using our track record of success in growing bus networks and Transdev’s worldwide multi-modal expertise – but across Britain there’s an inconsistent picture, with isolated pockets of growth and limited policy support and investment in infrastructure to help buses provide an answer to issues such as pollution and congestion.
“As a pioneer in our industry using new technology to provide low- and zero- emission buses, we have a positive track record of success in growing bus usage through investment, a high-quality product and marketing. We believe 2021 can be a year of unique opportunities for the bus – and now is the time to start a conversation about this comeback and how we make the most of it.”